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Damian J. Mascoll

Damian J. Mascoll

Manager, B2B BMC- Trinidad, Barbados & South Caribbean

How to Build Your Own Brand in the Digital Age

InKnowvation 2022 provided attendees with key insights from some of the Caribbean's top entrepreneurs and business leaders and exciting, interactive workshops to help them pivot to success in the digital age. At the end of the series, businesses from across the Caribbean pitched their business plans for a chance to win a share of $15,000 USD in cash and services during the InKnowvation Pitch Competition.

Entrepreneurs Romeich Major and Yendi Phillips sat down to share the secrets behind how to build your own brand during an engaging fireside chat.

In the digital age, building your brand is no longer a matter of sharing business cards and printing flyers. To really make an impact, you need a keen understanding of digital platforms, an eye for strong content, and lots of flexibility. So said entrepreneurs Yendi Phillips and Romeich Major, who sat down to discuss what they’ve learned on their journeys to success in the digital age during InKnowvation 2022.

Their wide-ranging conversation also covered the need to master one’s craft, how to ensure that failure doesn’t stop you and why it’s important to always bet on yourself.

Watch the video below to learn what you need to know on how to build your own brand in the digital age from two entrepreneurs who have done it themselves.

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